Dispatch Planning
Nightly planning went from 4 hours to 10 minutes — and from one specialist to five.
>90%logic match with expert dispatcher decisions
Read the story ↗
v6.0Now at Exiraz — senior product design for fintechSee changelog →
Senior Product Designer · Designing products since 2021 · Fintech, Marketplaces & Operations
I design clarity for complex products.
I turn ambiguous, multi-role problems into products teams can ship and businesses can grow with — from discovery and product logic to UI and handoff.
Tehran · Open to senior roles & remote freelance
4h → 10m
Nightly dispatch planning · TazeBar
~20%
MoM package-sales growth after affiliate launch · AInfluencer
3,500+
Branch visitors brought into digital · Exiraz
~46%
Peak day-over-day organic-click lift · Exiraz
Teams I've designed with
ExirazAInfluencerHostIranMizegerdTazeBarHamgardi
How I work
Every project starts with the same equation. The interface comes last.
Features
What you get when you hire me
01
Complex → Simple
Dispatch rules, 40-role permissions, credit workflows — turned into flows people actually use.
02
Product Logic & Monetization
Commissions, coupons, approvals, payments — I design the rules, not just the screens.
03
Growth-minded Design
From QR campaigns to SEO-led page structure — I design for acquisition, not only usability.
04
Systems that Scale
Design systems built from zero, with full states and handoff engineers can build against.
Selected work
Customer stories
Affiliate Monetization
A new revenue layer for a two-sided marketplace — commissions, coupons, approvals and payments.
~20%MoM package-sales growth after launch
Read the story ↗
Growth from Branch & Search
Bringing gold buyers into a digital ecosystem — through QR in the branch and search on Google.
3,500+users onboarded · Top-5 / #1 on Google
Read the story ↗
Leading & mentoring
I also grow designers.
As Teaching Assistant at a UI/UX bootcamp, I run live critiques and hands-on sessions, and turn recurring gaps in trainees’ work into targeted exercises and feedback frameworks.
30+trainees mentored
4consecutive cohorts
Severalnow working as designers
What teams say
“She understood the business, not just the interface.”
“A strong sense of responsibility and the ability to meet tight deadlines.”
“A talent for combining design thinking with business goals.”
Changelog
Release notes of a career
v6.0
Sep 2025 — Now
Senior Product Designer · ExirazCurrent
Fintech · gold marketplace. QR ownership flow, branch-to-digital acquisition, SEO-led growth, a 40–50 component design system.
v5.2
Oct 2025 — Feb 2026
Senior Product Designer · AInfluencerPart-time contract
Influencer marketplace, Canada & Iran. Affiliate monetization layer and multi-role dashboards — sole designer.
v5.1
Jul 2025 — Oct 2025
Senior Product Designer · MizegerdProject contract
AI SaaS, Iran / Australia. An AI-assisted SEO audit dashboard: Overview → Diagnosis → Action.
v5.0
May 2024 — Aug 2025
Senior Product Designer · HostIran
SaaS · web hosting. Guided hosting purchase, self-service ticketing, KYC, cloud dashboard — sole designer for ~12 months.
v4.1
Jan 2025 — Mar 2025
Product Designer · TazeBarProject contract
Logistics operations. Dispatch planning, 40-role access control, BNPL and credit workflows.
v4.0
Aug 2023 — Feb 2024
Product Designer · TazeBar
B2B grocery marketplace. Discovery and checkout redesign, vehicle stop alerts for logistics.
v3.0
Aug 2022 — Now
Freelance & Independent Product DesignerOngoing
E-commerce, travel, automotive and fintech — Hamgardi, Lucano 717 and fintech products under NDA.
v2.5
2021 — 2022
First Steps in Product Design
First UI/UX courses, self-study and small projects, alongside architecture — the year the switch began.
v2.0
2019 — 2022
M.Sc. Architectural Technology · Shahid Beheshti University
Alongside architecture practice at Mokaab. Where systems thinking started.
v1.0
2013 — 2017
B.Sc. Architectural Engineering · Sooreh University
Space, structure and constraints — the first design system I learned.
Toolkit & learning
Methods, tools and recent learning
Toolkit
- Research & analytics
- User interviews, usability testing, A/B testing, GA4, Microsoft Clarity, Hotjar, funnel analysis
- Product & UX
- Discovery, journey mapping, IA, prototyping, heuristic evaluation
- UI & systems
- Figma (tokens & variables, components & variants, light/dark modes, auto layout, advanced prototyping), design systems, accessibility, data visualization
- Delivery
- Developer handoff, Agile/Scrum, Jira, Confluence, working HTML/CSS
- AI tools
- ChatGPT, Claude, v0, Lovable
Learning
- User Research BootcampAmanj Academy · 2025
- Design Systems BootcampAmanj Academy · 2025
- UX ManagementInteraction Design Foundation
- Mobile UX StrategyInteraction Design Foundation
- HTML/CSS & responsive webSheCodes Basics & Plus
- Conversion Rate OptimizationMidas Academy · in progress
Plans
Two ways to work with me
Full-timePriority
Senior Product Designer
For product teams at scale — fintech, marketplaces, mobility and e-commerce.
Tehran · Hybrid or on-site
- End-to-end ownership, from discovery to handoff
- Product logic for multi-role, high-volume flows
- Design system work and cross-team alignment
- Mentoring and a healthy critique culture
Freelance
Product Design Partner
For startups and teams abroad that need senior design without a full-time hire.
Remote · Project-based · EN / FA
- Discovery sprint and UX audit
- Complex dashboards and SaaS flows
- Monetization and growth experiments
- Developer-ready handoff
Contact
Building something complex? Let's make it simple.
Open to senior roles in Tehran and remote freelance worldwide.
- Emailmona.niikkhah@gmail.com
- Phone
- LinkedInlinkedin.com/in/monaniikkhah
- Behancebehance.net/monaniikkhah
- ResumeDownload PDF